When Hobby Lobby decided to transition from legacy CRS electronic cash registers to their first true point-of-sale (POS) computer systems, real-time data visibility was the ultimate goal. The challenge was executing a complete, nationwide front- and back-of-house upgrade across more than 500 stores while maintaining uninterrupted daily operations and supporting new store openings.
Rather than utilizing a centralized staging facility, Macro Solutions Group engineered a high-touch, fully decentralized deployment model. Deploying specialized, dedicated technical “Tiger Teams,” Macro managed the complex migrations entirely on-site. The teams operated at an aggressive, highly coordinated pace, systematically upgrading 10 to 15 stores every single week.
Each comprehensive on-site deployment went far beyond simple hardware installation. Macro’s technical staff managed the complete front- and back-of-house hardware transition, conducted hands-on staff training, and provided critical on-site support during initial store openings. This guaranteed that local store associates were fully prepared to operate the new systems from the very first transaction.
In just 35 weeks, Macro successfully deployed more than 4,300 POS registers. The rapid rollout successfully bridged the gap between legacy hardware and modern IT infrastructure, giving Hobby Lobby instant, real-time visibility into their sales data with zero operational downtime.
